Event launch campaigns
Paid social and short video around each show, from announcement to the final ticket push.
Meta · TikTok · Instagram
Marketing for nightlife & live events
Pack the room. Every night.
Vibe helps bars, music venues, clubs and event promoters sell out shows, fill tables and keep regulars coming back on the quiet nights too.
Friday · Example show
Doors 9 PM
Tickets sold412/450
Guestlist sign-ups186
VIP tables booked22
Cost per ticket$1.90
ADMIT ONE
Made-up night, made-up numbers.
Vibe presents · channels we play
The line-up
InstagramTikTokMeta AdsGoogle Maps
Ticketing pagesSMS listsEmail dropsInfluencer nightsCurated playlists
Logos and app names shown for reference only.
Services
Everything but the DJ
Six services that work on their own or together, built for venues and promoters who need results by Friday.
Social content & reels
Weekly reels, stories and posts that make people want to be there next weekend.
Content · Short videoLocal search & Maps
Show up for "bars near me" and "live music tonight" with a profile that sells the night.
Google Maps · SEOSMS & guestlist marketing
Build a list from guestlists and Wi-Fi, then fill quiet nights with one well-timed text.
SMS · EmailCreator & influencer nights
Local creators invited, briefed and tracked, so their posts turn into real bookings.
Partnerships · TrackingEvent pages that convert
Fast event pages, table-booking forms and tracking that show what each campaign sold.
Landing pages · Analytics
How it works
The setlist
Soundcheck
Intro call
We talk about your venue, crowd, calendar and the nights you'd like to fill.
Doors
Crowd check
An audit of your socials, Maps profile, ticketing and lists, plus a 90-day plan.
Showtime
Go live
Tracking, content calendar and first event campaigns launch together.
Encore
Repeat & grow
Weekly ticket reports and monthly reviews to double down on what packs the room.
Dead night vs. full house
Great venue. Empty Tuesday?
Running a venue leaves no time for marketing. This is where most places lose the crowd, and how we bring it back.
Dead night
- Posting the flyer and hopingOne Instagram post three days before the show.
- Weekends onlyFridays heave, Monday to Thursday echo.
- No list of your ownThousands of past guests and no way to reach them.
- Ticket sales in the darkNo idea which post or ad sold the tickets.
Full house
- A real launch plan per eventTeasers, announce, reminders and last-call pushes, scheduled.
- Weeknight formats that workThemed nights promoted to the right local crowd.
- Your own SMS & email listGuestlist and Wi-Fi sign-ups that turn into regulars.
- Tracked links everywhereEvery ticket traced back to the channel that sold it.
Plans
Choose your billing
Every venue and calendar is different, so each plan is priced after a quick call. No setup surprises.
Support act
Opener
For bars and small venues that need steady social presence.
Custom quote after a free call- Weekly posts and stories
- Google Maps profile care
- One paid campaign a month
- Monthly recap
Most booked
Main stage
Headliner
For venues and promoters running several events every month.
Custom quote after a free call- Everything in Opener
- A promo push for each show
- Reels and short video
- SMS & guestlist marketing
- Weekly ticket report
All weekend
Festival
For multi-venue groups, festivals and large event series.
Custom quote after a free call- Everything in Headliner
- Creator and influencer nights
- Ticketing and booking pages
- Per-venue campaigns
- Quarterly season planning
FAQ
Before doors open
When do ticket sales pick up?
Event campaigns can start selling within days of launch. Weeknight formats and regular-guest programmes usually take four to eight weeks to settle into a reliable crowd.
Who pays for the ads?
Ad spend is charged by Meta, TikTok or Google straight to your card, in accounts registered to your business. Vibe's fee is separate and covers creative, management and reporting.
What if we want to stop?
Not at all. You pay by the month and can walk away with a month's warning; the content, guest lists and ad accounts are yours to keep.
What kind of venues do you take on?
Cocktail and sports bars, live music venues, clubs, rooftops, comedy rooms, event promoters and festivals. We follow platform rules for alcohol advertising and age targeting.
Who's our day-to-day contact?
Your night manager at Vibe: one name, one number, backed by the people who shoot, edit and buy the ads.
How do we get going?
Book a free call. We look at your socials, Maps profile and ticketing, then send a short crowd check with ideas for your next three events and a quote.
Pick your night
What do you want to achieve?
Choose the goal for your venue and see the 90-day playbook we'd run.
Sold-out signs
Every show gets its own launch plan, so tickets move early instead of in a panic on the day.
- Announce & teaser content
- Ads aimed at people like last month's ticket buyers
- Early-bird pushes
- Last-call retargeting
Weeks 1–4Set up
Tracking, pixel and audiences from past sales.
Weeks 5–8Test
Find the creative that sells each genre.
Weeks 9–12Scale
Every show launched with the winning formula.
Busy on a Tuesday
Weeknights need a reason to go out. We help shape and promote formats that bring a crowd midweek.
- Themed weeknight concepts
- Local radius ads
- SMS drops at 4 PM
- After-work offers
Weeks 1–4Pick nights
Choose formats that fit your space and crowd.
Weeks 5–8Promote
Content and ads aimed at nearby guests.
Weeks 9–12Keep it
Turn first visits into a weekly habit.
Tables booked ahead
Bottle service and group bookings are your best margin. We make booking easy and visible.
- Table-booking landing page
- Birthday & group campaigns
- Instagram DM flows
- Deposit reminders
Weeks 1–4Build
Booking page and simple deposit flow.
Weeks 5–8Fill
Targeted ads for birthdays and groups.
Weeks 9–12Upsell
Packages and repeat-booker offers.
Faces you know
Regulars make the room. We help you collect contacts and invite people back without spamming them.
- Guestlist & Wi-Fi capture
- Monthly line-up emails
- Loyalty perks
- Review requests
Weeks 1–4Capture
Sign-ups at the door, bar and online.
Weeks 5–8Invite
Line-ups and perks sent to the list.
Weeks 9–12Reward
Perks for the ones who keep coming.
We go out for a living.
Cocktail barsLive music venuesClubsRooftopsPromotersFestivals
About Vibe
Meet the crew
A crew that knows the scene
Vibe Agency is a team of social creatives, media buyers and ex-promoters. We work only with hospitality and live events, so we understand door counts, guestlists, bar spend and the difference a rainy Thursday makes.
1Bodies through the doorWe report tickets, covers and bookings, not just views.
2Your own night managerOne account lead who knows your calendar and your crowd.
3Month-to-monthNo yearly contracts. Seasons change, and so can your plan.
Turn it up.
Get a free crowd check for your venue and a plan to fill your next three nights.
Book my free crowd check